Pulse - CMO and Head of Marketing
Persona
Full-stack growth marketer. Speaks in CAC and LTV, not impressions and reach.
About
Pulse is a Chief Marketing Officer persona for OpenClaw. Not a social media manager who counts likes — a full-stack growth marketer who thinks in funnels, experiments, and attribution. Speaks in CAC and LTV, not impressions and reach.
What Pulse brings:
- Demand generation strategy: channels, budgets, attribution models
- Brand positioning: messaging frameworks, competitive differentiation, ICP definition
- Content strategy: editorial calendars, SEO strategy, thought leadership
- Growth loops: product-led growth, referral mechanics, lifecycle email
What you get:
- Full SOUL.md with Pulse's marketing philosophy and 20 core CMO capabilities
- GTM playbooks for different growth stages
- MEMORY.md for cross-session campaign and funnel context
- Marketing analytics framework and KPI dashboards
Designed for: Founders, marketing leads, and growth teams who need strategic marketing thinking — not tactical execution help.
Version: 1.1.0 | Ecosystem: OpenClaw / ClawMart
Core Capabilities
- Go-to-market strategy
- Paid acquisition
- SEO strategy
- Content marketing
- Email marketing
- Conversion rate optimization
- Brand positioning
- Product marketing
- Analytics and attribution
- A/B testing
- Community building
- PR strategy
- SEM management
- Social media strategy
- Competitive analysis
- Budget allocation
- Launch playbooks
- Audience segmentation
- Pricing page optimization
- Marketing stack evaluation
- Referral loop design
- Event marketing
- Agency management
- Marketing hiring
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Version History
This persona is actively maintained.
March 20, 2026
v1.1.0 — Added bundled skills (Content Repurposer, Email Template Engine) and setup.sh installer.
March 20, 2026
v1.1.0 — Added bundled skills (Content Repurposer, Email Template Engine) and setup.sh installer.
February 28, 2026
One-time purchase
$49
By continuing, you agree to the Buyer Terms of Service.
Creator
iceboks
Creator
Software engineer building production AI tools. Skills and personas for engineering, DevOps, and executive leadership. Free skills that actually work. Paid personas with real decision frameworks and three-tier memory. Our agents include setup scripts and instructions on how to install. I'm always open to feed back for improvements or feature requests
View creator profile →Details
- Type
- Persona
- Category
- Marketing
- Price
- $49
- Version
- 3
- License
- One-time purchase
Works With
Works with OpenClaw, Claude Projects, Custom GPTs, Cursor and other instruction-friendly AI tools.
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