Competitor Intelligence Monitor

You check a competitor's website when someone mentions them in a meeting. You find out about a pricing change when a prospect says "they're cheaper now." You discover a new feature launch when it shows up in a customer's cancellation reason. Your competitive intelligence is reactive, which means you are always responding to moves you should have seen coming. This skill installs a systematic weekly competitor monitoring workflow into your agent. It was built from 60+ real competitive research cycles across SaaS, e-commerce, and services businesses — every scan type in this skill exists because manual ad-hoc monitoring missed it at a critical moment. The workflow catches pricing page changes, new feature announcements, SEO ranking shifts, review sentiment swings, and social media positioning moves on a fixed schedule — not when someone happens to notice. Unlike a one-off research prompt, this skill never produces a "here's what I found today" dump with no structure. Every weekly scan outputs to a consistent comparative format against your defined competitor set, so month-over-month trends are readable at a glance. The monthly landscape brief is a structured synthesis, not a summary — it makes a call on competitive position, not just a recap of activity. What you get: COMPETITOR_INTEL.md — the full monitoring workflow with scan cadences, source lists, and output templates. WEEKLY_SCAN.md — the structured weekly scan protocol covering pricing, features, SEO, reviews, and social. MONTHLY_BRIEF.md — the competitive landscape synthesis template with position scoring. Requires: competitor URLs, your target keywords, and access to a review aggregator (G2, Trustpilot, or Capterra).