Brand Positioning Audit

Bad positioning doesn't announce itself. It quietly kills conversions.

This skill audits your brand's positioning across 6 dimensions, scores each one, diagnoses the root cause of weak scores, and delivers 3 complete before/after rewrites you can use immediately.

Here's a sample output snippet:

Dimension 2: Audience Specificity — 3/10 ❌ Current headline: "We help businesses grow." Problem: "Businesses" is 500 million possible entities. No reader feels seen. Root cause: Positioning to a category, not a person with a specific problem.

Rewrite: "We help B2B SaaS founders close their first 10 enterprise deals — without a sales team." Why it works: Specific role (B2B SaaS founder), specific problem (enterprise deals), specific stage (first 10), specific constraint (no sales team).

That's one dimension. You get all 6 scored with root cause diagnoses, plus 3 full headline/positioning rewrites.

You get:

• 6-dimension scoring: Clarity, Audience Specificity, Differentiation, Proof, CTA, Memorability
• Root cause diagnosis for each weak dimension — not "be more specific," but why it's vague
• 3 complete positioning rewrites in before/after format, ready to use or adapt
• Quick-win checklist: 5 changes you can make today without a full rebrand
• Iteration loop: refine the rewrites until the score hits 8+
• Works for founders auditing their own brand, marketers auditing client brands