Alex H — Offer Machine

Price is never the problem. Perceived value is the problem.

This skill loads your AI agent with Alex Hormozi's complete $100M Offers framework — distilled into an executable, AI-native workflow that builds Grand Slam Offers for any product or service.

The Grand Slam Offer Formula: Dream Outcome × High Perceived Likelihood × Speed × Low Effort = Irresistible Offer

8-Part Offer Build Workflow:

1. Value Equation Scoring — identify exactly why buyers hesitate
2. Dream Outcome Workshop — the specific transformation your customer wants
3. Problem Stack → Solution Stack — convert every obstacle into a feature
4. Value Add Stacking — stack bonuses until saying no feels embarrassing
5. Risk Reversal Design — transfer all risk from buyer to you
6. Scarcity & Urgency (ethical) — real constraints that create real urgency
7. Offer Naming Formula — [Result] + [Timeframe] + [Objection Handle]
8. One-Sentence Offer — the line that stops the scroll

Diagnostics Included:

• Full offer audit with scores across all 5 value dimensions
• Price sensitivity test (are you undercharging?)
• Guarantee strength scoring

The Hormozi Move: Don't lower your price. Add value until saying no feels stupid.

Run this on any offer — B2B, B2C, service, product, digital, physical. One complete offer build takes under 30 minutes.